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Searching the web to raise money
Written by Tim Turnquist   

goodsearch

I have just added the International Christian Cycling Club to the list of available charities in Good Search and it should be officially on their list within a couple of days. If you are not familiar with Good Search, it is a web search service based on Yahoo search that raises money for charities. All you have to do is go to their site (www.goodsearch.com) and sign up to give to the International Christian Cycling Club.

 

From the FAQ page on GoodSearch.com here is how it all works:

How much money could this generate for my charity or school?

Fifty percent of the revenue generated from advertisers on GoodSearch is shared with the charity, school or nonprofit organization of your choosing. We estimate that each Web search will generate approximately $0.01 (image, video, Yellow Pages, and site-specific searches are not included). In fiscal 2006, 2007 and 2008 (October through September), each search actually earned 1.3 cents (however, with the soft economy and falling advertising rates in 2009, we expect this number to be lower). It quickly adds up! Here's an example of how much your organization can earn:

CharityNmbr of SupportersAve Searches / DayEst Revenue/Year
Small 100 2 $730
Medium 1,000 2 $7,300
Large 10,000 2 $73,000


The sky is the limit. The more people use GoodSearch, the more money will be directed towards causes. There is no cap on how much money we will direct to charities.


Where does the money come from?

Search engines make most of their money from companies that pay an advertising fee when users click on links during a search. At GoodSearch, we've developed a patent-pending way to track and direct these search-generated proceeds to charities. In other words, a portion of advertiser dollars (and not your own!) earned as a result of your search, are now passed along to the organization you've chosen to support.


Do the users ever have to pay anything?

No. GoodSearch provides people a way to support their favorite cause at no cost. The money comes from the GoodSearch advertisers.